The day I realized how bad we all got fucked by our “education” was the day I read my first book on personal development (Think and Grow Rich) and learned more about how life works in 4 hours than the previous 14 years I spent in public school and college.
I was 21 years old then. Today, 11 years later, I’m much wiser.
That’s why I can tell you with absolute certainty that the way to “success” in life and business isn’t wasting money on college or online courses that claim to teach you how to start an online business.
All that shit is a complete waste of time. And here’s why…
I fell for it. I got duped bad. I dropped $10k and two years of my life I’ll never get back on college before I realized it was a sham.
I could learn more in a few hours from reading any of the books I mention below than what I learned all semester in college (or even the entire two years I attended).
And the online courses touting “3 Steps to Starting an Online Business” are just as useless as college until you get your mind right.
And even after you get your mind right, most of those biz courses are still useless because they leave out half of the strategies or steps you need to know to dominate in business (they don’t want competition đ€«)
After obsessively studying psychology and human behavior for over 10 years now, and working with thousands of people to level up their status in life, here’s what I can tell you with absolute certainty…
How you gear your mindset determines the thoughts you think. And the thoughts you think determine the actions you take. And the actions you take determine the quality of life you live.
Mindset > Thoughts > Behavior > Circumstances
The best things in life are simple as fuck (and overlooked because of it). And that simple formula above explains it all.
The hard part is being able to overcome your fears and limiting beliefs while getting the right tactics and strategies, so you can take intelligent action and make shit happen.
You may not realize it at the moment… but you’re afraid of something đŹ
And that something is what’s holding you back from taking the necessary actions to crush life and business so you can (FINALLY!) get what you want.
The books below are what’s gonna help you overcome those fears.
So that’s your pep talk for today. Let’s move forward…
I’ve put together two things for you:
- One is a list below of the Top 10 BEST Books (+ 2 bonus books) on personal development and business so you can attain ultimate freedom and begin spending more time doing the things that interest and excite you, and less time doing what doesn’t.
- The other thing I got for you is an offer that will speed up this entire educational process for you so you don’t have to crawl through 100 books like I had to in order to find all the best answers. If that’s something that interests you, you can check it out at the end of this post.
Now to the books…
All books are not created equal.
What you’ll find below are the best books on the most critical subjects. They cover all the different areas you must master to develop an elite mindset.
This NEW MINDSET will give you the power to leverage an assortment of mental tools that’ll enable you to become a bad ass gangster who can handle ANY situation with ease and grace.
Once you’ve upgraded your mental operating system and developed an elite mindset, you’ll be 10x-100x more effective than 99.5% of the population.Â
And that is NOT a stretch… You WILL become unstoppable.
Again, remember…
Mindset > Thoughts > Behavior > Circumstances
#1: 4 Hour Workweek by Tim Ferriss
The title is misleading because it doesn’t give this book enough credit. Tim Ferriss’s masterpiece was so fucking important to the personal development and “success” world.
Tony Robbins gave you the vehicle… aka the mental tools and strategies to generate personal power and take massive action.
But take action on what?? Truth is, most people don’t know what they TRULY want. They may say the typical conventional shit like more money, dope body, house, car, hot wife, maybe some kids… but they don’t really know how to design a life that produces long lasting fulfillment.
But that all changes with 4HWW where Tim offers you a roadmap that shows you how to design a life that eliminates the bullshit and actually makes you happy.
“Success” is sooo overrated because it DOES NOT guarantee happiness. By writing this book, Tim effectively changed the entire personal development game by showing overachievers that there’s more to life than being “successful.”
In 4 Hour Workweek, Tim outlines a incredibly detailed and actionable step-by-step approach for designing a lifestyle that optimizes for time, mobility, and options. It’s an absolute MUST READ (even if you’ve already read it once).
Where to buy it:
(NOTE: I recommend audiobook format for books that aren’t diagram heavy because they’re easier and more convenient, but some people are still old grandpas who need to feel the book in their hands so whatever floats your boat lol)
#2: Awaken the Giant Within by Tony Robbins
There is absolutely NO ONE in the personal development world that knows his shit better than Tony Robbins in terms of psychology, shaping human behavior, and creating a powerful mental state that produces desired results.
NO ONE even comes close.
Although this book is dense af, this book is the absolute #1 greatest book you can possibly read on personal development.
I’ve read them all 100 times over again. Trust me… this is the money shot. It’s got ALL the answers when it comes to developing personal power so you can become an unstoppable bad ass.
As the subtitle states, it’ll teach you how to take total control over your mental, emotional, physical, and financial destiny. And he’s not bullshitting you. It will.
You can buy it here:
#3: How To Win Friends and Influence People by Dale Carnegie
Understanding PEOPLE is maybe the most important thing you can learn in life aside from understanding yourself, which is basically the same idea.
In fact, 90% of the surface shit we think we want in life like more money or some sports car is a means to an end, like taking care of someone we love, impressing someone we like, becoming friends with someone we think is cool, or having sex with someone we think is hot.
I’m not sure there’s another book like this out there. Pretty fucking old, but still just as true today as it was when it was written almost a century ago.
And why is that?!?!
Because overtime, nearly everything changes… except human nature.
Where you can buy it:
#4: 48 Laws of Power by Robert Greene
Sesame Street is for children. This book is for adults.
The 48 Laws of Power is critical to your development because it’ll teach you how the world REALLY works.
If you thought we transitioned out of the jungle during the agriculture revolution, we didn’t. We just a designed a new one.
Again, what DOESN’T change??
Human nature!
It’s still survival of the fittest out there. Therefore, you must know the laws of power so you can get what you want in this crazy animalistic world, while also protecting yourself and your interests.
If you try to be all hippy about it, sooner or later reality will slap you in the face. In fact, reality is probably slapping you in the face right now, you just don’t know it…
Learn the laws and you’ll soon discover what I mean.
Where to buy it:
#5: A New Earth by Eckart Tolle
You know that sting you feel when someone calls you out on Facebook in front of hundreds of people you know…
That’s called ego.
Ego is the false connection to your identity you think embodies who you are and what you’re worth. And if you let it, your ego will crush your fucking dreams.
Ego is the reason why you care so much about what others think of you and what you do, when in reality, their opinions DO NOT MATTER whatsoever.
Of course, ego can also be used to your advantage, but 90% of the time, it’s just a fucking pest.
If you want to have a commanding advantage in life over most humans on this planet, you gotta conquer and tame your ego.
You gotta realize that most of the things you think matter…. just don’t. And this book will help you achieve that so you can escape unnecessary pain while freeing yourself up to more possibility.
Where you can buy it:
#6: The War of Art by Steven Pressfield
If you’re gonna be this bad ass entrepreneur like you wanna be, you’re gonna have to learn how to slay the dragon Steven calls “Resistance.”
In other words, this book will teach you how to overcome fear, procrastination, and debilitating “perfectionism” so you can do your work and ship!
No other book is like it. It’s incredibly powerful and changed my whole game up. Unlike most “procrastination” or “productivity” books, this one actually works. Read it and you’ll see why.
Where to buy it:
#7: Purple Cow by Seth Godin
Whether in life or biz, most people copy what they see everyone else doing because they don’t trust themselves to come up with something others will like.
But if you copy what everyone else is doing, then you’ll look like everyone else. And if you look like everyone else, then you’ll blend in. And if you blend in, you’ll be invisible.
And if you’re invisible in business… it’s not good.
Seth Godin’s books are re-markable. In other words, his books are so different and so good, they stand out and you wanna share them with all your friends (like I am now).
And that’s what being a Purple Cow is all about. It’s about being so different and so good, that people can’t wait to tell all their friends about you. And that’s how ideas (like your business) spread.
This book is a game changer and a must buy.
Where to buy it:
#8: Linchpin by Seth Godin
Something that will significantly increase your confidence is realizing that most people and organizations are just good…. not great.
Most people and organizations do the bare minimum to get by or turn a profit. In other words, if you actually care about your employees and customers, you have a real opportunity to make a splash in the world. Because, truth is, itâs not as saturated as you think.
Where to buy it:
#9: Rich Dad, Poor Dad by Robert Kiyosaki
If you wanna understand the difference between how poor people think and how rich people think so you can copy what the rich do, escape poverty, and become wealthy yourself… this book is for you.
Kiyosaki uses an excellent story about his two Dad’s growing up to teach you the fundamentals of wealth building. It’s absolutely beautiful, entertaining, and educational all at the same time.
Where to buy it:
10: 22 Immutable Laws of Marketing by Al Ries and Jack Trout
This is the quintessential marketing/ business book. Anyone who is anyone refers to the laws in this book time and time again because these LAWS are invaluable to your rapid success in business.
Before starting a company or shipping a product, read this book 2 or 3 times until you’re absolutely positive you’re doing it right. It’ll save you a lot of money and time later.
I’d wager any amount of money that if you dropped out of your marketing major and ONLY read this book… you would learn more and do better than all the classmates you left behind.
Where to buy it:
TWO BONUS BOOKS (Saved the best for last…)
#11: Steve Jobs by Walter Isaacson
If you’re going to read a book about a business magnate, who better than the guy who created the first trillion dollar company the world has ever seen?!
Steve Jobs biography wasn’t just a good book for me. It literally shaped the latter third of my life. The beauty of this biography is that Steve Jobs had it made just for youâunfiltered and rawâso you could get all the details on how he did it… while skipping all the bullshit PR stunts that most would throw in to make themselves look better.
It’s a manual that shows you not only how to start and run an enormously successful business, but also how to live your life in a way that brings you maximum fulfillment. It’s a masterpiece. It’s my everything <3
Where to buy it:
12: Zero to One: Notes on Startups, or How To Build The Future by Peter Thiel
Steve Jobs biography is A STORY about how to do business to perfection.
Peter Thiel’s book, Zero to One, is THE MANUAL on how to do business to perfection.
I have NEVER read an all-encompassing book on business that was so insightful, powerful, and really, priceless.
All I gotta say is… Peter Thiel is a fucking G! READ THIS!!
READ THIS!!
Where to buy it:
BONUS: How to Learn 80% of this stuff in 20% of the Time
It was super time consuming for me to read all these books but it doesn’t have to be for you.
To make it easier for you, I spent an entire year working obsessively in a dark room (cue dramatic music) to develop a simple step-by-step program that condenses and simplifies all the most important information from all these books into a fast, easy, and visual educational experience so you can upgrade your mindset and tactics, and start crushing life and biz in less than 20% of the time it took me.
Does saving time, money, and energy interest you?
If so, learn more by clicking here.
